About The Book
The ABC of News Anchoring is one of the first books that discusses the truth about the field of news anchoring in India. Richa Jain Kalra, a news anchor herself, has used her anchoring experience to explain how students should prepare themselves for this career, how they should sustain themselves on the job and what they should do to chart their way towards success. This book is divided into four parts. The first part deals with the basic training for anchors (including qualities required to be a good anchor, how to conduct interviews and phonos, how to read a teleprompter and so on). While the second part contains the truth about the news anchoring business and the avenues for growth, the third section deals with sustaining a news anchoring career (by learning how to avoid mistakes, practicing how to get better at anchoring, etc). The final part captures the views of established anchors like Rajdeep Sardesai, Vinod Dua in the broadcast business.
About the Author
Richa Jain Kalra has been a news anchor at NDTV India for the last seven years. Her career in anchoring spans over a decade. She studied journalism at the University of Delhi and completed her masters in mass communication from Kurukshetra University. A university topper and gold medalist in journalism, Richa has been actively involved in media education and has also conducted anchoring workshops for students. In her free time, she likes to visit handicraft exhibitions, collect artworks and travel to new places. Richa lives in Ghaziabad with her family.